The Bottletruck | Gift packaging

When it comes to the expensive wine or whisky brands, packaging is the first thing you'll notice. Since most people wont be able to differentiate between good and bad wines by just seeing the label, companies tend to package their bottles in something unique and eyecatching, wether its a special bottle shape or neitly designed box.

My father, who happens to be a whisky lover, had his birthday coming up, so i managed to get my hands on a quality bottle of whisky from the local liquirstore. However, the packaging was just a plain blue tube, not really that interesting and unique to give to someone. Therefore it set out to make something that would make it a worthy gift, a packaging! After a little while the idea for a 'bottletruck' came to be and it turned out to be an excellent way to pack your bottles! you could litterally drive the gift to the receiver.